Gone are the days when finding a partner meant walking into a bar and dazzling a member of the opposite sex with your perfect smile and rapier wit, or spending months wooing your colleague across an office cubicle partition while building up the courage to ask them out on a date. Nowadays technology plays a huge – and increasingly important – part in the process, meaning it can be fast, fun and incredibly simple to meet other people, with these meetings frequently leading to loving relationships.
But while websites and smartphone apps have changed the dating landscape and made it easier than ever before to hook up with a person you like, there are still some basics you need to get right and pitfalls you definitely must avoid. Because while connecting with potential dates may be faster than ever, people are just as quick to make a yes or no decision when they see your online profile. One dodgy photo or a boring bio can often kill any interest stone dead.
So what are the dos and don’ts of online dating? And how do you go about making yourself stand out from a – fast-growing – crowd?
The main thing to remember is that you are marketing yourself. You are selling you as a package: your physical appearance, your personality, your likes and dislikes, your hopes and dreams. To attract people means creating a unique profile, because the world is a busy place and you need to grab their attention quickly – and keep it.